Boudoir PR. PR Agency in London
Boudoir PR is a full service London PR agency based in Soho. Established by co-Founders Sally-Anne Shrimpton and Tavy Mogridge in 2003, the PR agency provides high level day-to-day and strategic public relations for all of its clients. Boudoir PR is a press agency experienced in fashion PR, health PR, beauty PR, E-tailer PR, retail PR, restaurant and lifestyle PR across all media.
Boudoir PR agency represents brands within the UK and Internationally. The highly skilled PR team is constantly liaising with strong contacts that stretch across every sector of the media, luxury glossies to the celebrity tabloids, including journalists, style writers, columnists and stylists within fashion, health and beauty, restaurant, food, retails, features and lifestyle to finance and business. Our relationships with the media are at every level including; assistants, editors, freelancers, advertising managers and publishers.
Boudoir PR has a committed and pro-active specialist PR account team of ten that provides a personalised, hands-on service. From the get-go the agency becomes an extension to a clients’ team, we consistently maintain longstanding loyal relationships and our clients repeatedly continue to sign to the Boudoir PR portfolio. The PR team offers translation for our international clients; translating from English to and from French, German, Greek, Italian, Russian, Spanish, and Welsh. Meet the Boudoir fashion pr and beauty pr team here.
If you would like to know more about our fashion PR services, our health and beauty PR services or Lifestyle PR services and what we can do for you, please feel free to contact us.
PR Services
As well as the basic services of press kit development, hero product releases, seasonal releases, Q’s and A's, media training for clients, biography profiles of key personnel and dissemination of this PR information and personal follow up with the media. Boudoir PR has an extensive database of contacts across all areas of print journalism, television, radio and new media. Boudoir PR agency creates tailored campaigns to suit its client needs and budget.
Press releases and information sheets are topical and responsive to client requirements as well as being targeted and followed up personally by Boudoir PR account handlers. As the media representative of a brand Boudoir PR understand the importance of being proactive at all times and representing in line with individual clients brand ethos. Our PRs always ensure a fast, effective and thorough response to media and client questions and requests. All account handlers within the PR agency are current affairs savvy, quickly reacting to developments in the news and media, keeping press liaison fresh and topical.
Boudoir PR agency offers its clients the following;
- Exposure to experts, industry leaders, opinion formers across fashion, health and beauty, luxury, restaurant, bar and food sectors
- Word of mouth opinion forming
- Exposure to specialists in cosmetics, skincare, fragrance, dermatology, cosmetic surgery, spa’s, product designers and developers, fashion designers, fashion commentators, fashion writers, chefs, nutritionists and many more.
- Personal relationships with editors, journalists, stylists, presenters, celebrity agents, celebrities, TV production producers and researchers, publicists, brand owners and buyers globally.
- A one-stop shop for press with a Soho based office and showroom.
- Open office for clients to meet with buyers or other meetings necessary in Central London.
- PR agency based in central London within walking distance to the publishing houses, keeping costs low for clients.
- Friendly open and honest relationship with all our clients, we work as a sounding board across areas including branding, web development, in-store promotion, trends, market research and much more.
- New media PR specialist in-house, website affiliate schemes, SEO development and advice, blogging, vod and podcasting, linking and more.
- Evaluation of press with quantative and qualitative PR reports, comparable with sales reports, demonstrating the direct impact on sales growth and profitability.
- Product launches.
- Christmas press days.
- Seasonal press days.
- Brand launches.
- Product placement.
- Consumer press liaison.
- Business and financial press liaison.
- Profiling of brands, brand founders and key personnel.
- Event organisation.
- Fashion show production.
- Store launches.
- In-store promotions and POS material development.
- Event / exhibition and trade show support, press meetings and PR attendance.
- Crisis management.
- Press cuttings service including scans.
- Creating, implementing and evaluating effective press campaigns.
- Regional store support.
- Increasing the profile of already established brands, products, services.
- Identifying, targeting and influencing relevant press and key media figures.
- Establishing relationships with third party organisations, brands and key contacts where required.
- Comprehensive reporting systems.
- Brand and product development or redevelopment.
- Assistance with distribution leads and relationships with buyers.
- Industry advice.
- Brand consultancy with outsourced strategic partners.